Scaling Self-Service Across a Global Cruise Mobile Platform

Cruise vacations involve multiple decisions, purchases, and reservations across the guest journey. Guests need convenient ways to explore onboard experiences, manage their plans, and complete essential tasks, while the business needs digital experiences that can scale across brands and support operational efficiency.

Owned product strategy and roadmap priorities across a global consumer mobile platform. Used customer needs, business priorities, and technical dependencies to identify opportunities to simplify guest journeys, expand digital capabilities, and improve the end-to-end experience.

Led the development of self-service capabilities that gave guests greater control over their cruise experience through the mobile app. These journeys helped guests discover onboard offerings, manage reservations and scheduled plans, and complete important pre-cruise tasks without relying on customer care for every interaction.

Led the launch of two net-new mobile applications, including an app for a brand that had not previously offered a mobile app. Translated business needs into a product roadmap and coordinated delivery across design, engineering, and business stakeholders to bring new digital experiences to market.

Led backend integration teams supporting mobile product capabilities, working across technical dependencies and platform requirements to connect guest-facing experiences with the systems behind them. Partnered with engineering to support API design and platform migration, helping improve delivery efficiency and the team's ability to bring new capabilities to market.

Advanced the mobile payment experience by supporting secure, convenient checkout capabilities. Balanced guest convenience with payment security and the technical requirements of a global consumer platform.

Contributed to a mobile platform that supported global guest experiences, commercial opportunities, and greater operational self-service. The work combined customer-facing improvements with platform delivery and integration capabilities.

The strongest mobile products are more than collections of features. They connect customer needs, business outcomes, and the systems required to deliver a reliable experience at scale. Leading both guest-facing product initiatives and backend integration teams strengthened my ability to connect product strategy with technical execution and operational impact.